Elizabeth Arden Pro
About Elizabeth Arden PRO
The Skin Health & Beauty Pyramid™ Philosophy
There are certain non-negotiables when it comes to saving your skin!
In a very crowded marketplace where everyone is playing the claims game, how do you make choices when it comes to selecting the best skincare system for your needs?
The Skin Health & Beauty Pyramid™ offers a solution to this challenge – it is a clinically based guide to selecting topical skincare products created from extensive scientific literature and study review on ingredients, formulations and technologies as published in the April 2014 JDD1. The Skin Health & Beauty Pyramid™ skin care strategy is the “essence” of the Elizabeth Arden PRO brand, the “roadmap” for all product formulations offering solutions for best clinical outcomes for priority skin conditions; in effect, these are the non-negotiables when it comes to saving your skin.
The pyramid hierarchy guide to better skin health and beauty as follows:
THE PYRAMID BASE
These are “Fundamental” technologies for daily skin protection: Everyone concerned about improving skin health and beauty must be committed to a lifelong lifestyle that includes daily protection against sun and environmental exposure, otherwise every step we take to improve improve the appearance of our skin is undermined on a continual basis by damage accumulation from that exposure.
There are three critical “must have daily” topical skin protection ingredients that work by different modes of action to accomplish the most comprehensive needs of daily skin protection: SPF, Antioxidants & DNA enzymes – these daily essential ingredients in your skin routine will provide a new standard in topical skin protection to help minimise the visible signs of skin ageing – as published in the March 2014 addition of the JDD2.
CORE OF THE PYRAMID
These are the “need to have” technologies for skin “transformation”- moisturization, exfoliation and cell turnover to help improve the overall skin health and beauty: To this date, after nearly 30 years since the introduction of AHAs and Retinoids, there have been no technologies with greater impact for skin transformation – they have been the pillar of skincare for three decades for a reason – they really work!
TOP OF THE PYRAMID
Optimise your results: These are ingredients that are “nice to have” in your skincare routine, but are not necessarily critical to achieve desired results. These ingredients include peptides and growth factors that can act as the finishing touches to your skincare regimen much like the polish on a sculpture.
The Elizabeth Arden PRO advantage is knowing that your Elizabeth Arden PRO skincare professional will customise product selection for your skin type and condition based on the Skin Health and Beauty Pyramid™ to provide straightforward, effective solutions.