L’Oréal Professionnel Serie Expert Blow-Dry Fluidifier 150ml

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This professional cream enriched with thermo-reactive agents is a multi-benefit leave-in treatment with heat protection designed for normal to sensitized hair. This cream gives you 10 benefits to perfect your blow-dry result.

Enhance your post-shower haircare routine with the L’Oréal Professionnel Serie Expert Blow-Dry Fluidifier Multi-Benefit Blow Dry Cream with Heat Protection. Infused with thermo-reactive ingredients, the formula is designed to keep hair protected while blow-drying.

The cream offers anti-frizz properties to help promote manageability while supporting the hair’s natural shine. Perfect for normal to sensitive hair types, the formula is designed to defend hair against the damaging effects of styling with heat while promoting a silky-smooth texture.

Recommended For:

  • Dry hair
  • Undernourished hair


  • 1-heat protection up to 230 °C/ 450 °F*
  • Anti-frizz
  • Shape control
  • Blow-dry facilitation
  • Formula reactivation to reshape with heat tools at 150 °C/ 300 °F (minimum)
  • Shine
  • Anti-breakage
  • Nourishment
  • Smoothness
  • Discipline


  • Apply 3 to 5 pumps to wet or towel-dried hair, from lengths to ends.
  • Do not rinse.
  • Blow-dry or straighten.
  • In case of contact with eyes, rinse them immediately.
  • Compatible with L’Oréal Professionnel Steampod.
More Information
BrandLoreal Professionnel
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